Mischa Paulin's Fake WEF Training Video Teaches New Ministry of Truth Hires How to Lie
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Mischa Paulin's Fake WEF Training Video Teaches New Ministry of Truth Hires How to Lie
Mischa Paulin presents a mock training video for new hires at a fictional World Economic Forum Ministry of Truth, teaching them how to make unpopular policies sound appealing through careful word choice. She walks through rebranding digital IDs as convenience, reframing depopulation as "unpeopling" and freeing up traffic, and dressing up 15-minute cities and segregated public spaces as creating a "healthy buffer" between groups. The bit closes with a fake sponsor for Soylent Steaks, a wink at Soylent Green aimed squarely at the elite audience the sketch is mocking. It's a tight piece of satire built entirely around the euphemisms used to sell control as convenience.
Mischa Paulin opens her sketch as an instructor welcoming new hires to the World Economic Forum's training video for the Ministry of Truth. The lesson, she explains, is simple: it's all in the delivery, meaning the goal is learning how to make horrible things sound normal.
Rebranding Digital IDs
The first lesson covers digital IDs. New hires are told never to use words like surveillance, control, or social credit systems. Instead, the pitch should be framed as a question: wouldn't it be nice to have the freedom to leave home without your wallet?
Softening Depopulation into "Unpeopling"
Next, Paulin tackles how to talk about reducing the population. Rather than depopulation or overpopulation, hires are instructed to use the term unpeopling and pose it as freeing up traffic. The pitch continues: wouldn't the earth be more beautiful without all of these people in the way? Perhaps you could finally get a table at that impossible-to-book restaurant you've been wanting to try.
Selling 15-Minute Cities
The final lesson covers 15-minute cities. Instead of describing segregated neighborhoods or discriminatory policing of public spaces, hires are told to describe the concept as creating a healthy buffer between races and classes.
The Punchline: Soylent Steaks
The sketch closes on a fake sponsor read for Soylent Steaks, pitched as steaks for the elite cannibal with a conscience, a direct nod to Soylent Green that ties the whole training video's euphemisms back to their darkest possible conclusion.
