Courting the Working Class From Corporate Boardrooms to Fry Baskets

Showing 8 Working Class videos from Charlie Kirk's video collection.

The working class became a genuine object of competition between corporate America and populist politics in this material, not just campaign rhetoric. Charlie Kirk described major companies like McDonald's, Amazon, and Meta abandoning DEI programs and executives like Mark Zuckerberg attending Trump's second inauguration as at least a performative shift from 2017, when the same companies' leaders had boycotted or protested Trump's first term entirely, while cautioning that transactional corporate behavior isn't the same as genuine ideological change. Donald Trump made a more direct, symbolic appeal to working-class voters by working a McDonald's drive-through window himself, serving fries and greeting customers while drawing a contrast with Kamala Harris's own claimed McDonald's employment history. On campus, Kirk challenged a Catholic Bernie Sanders supporter to defend universal healthcare using the VA system and Indian Health Service as real-world examples of government-run care, arguing free-market alternatives would better serve the working-class voters Sanders claims to represent. Candace Owens made a related point confronting a self-described anarchist, arguing that conservatives' working-class origins, not political power, explain why they don't riot.