Donald Trump Needs to Aggressively Ask Millennials for Their Vote, Says Charlie Kirk

The Republican Party's Outreach Problem

The biggest problem with the Republican Party is its failure to reach out to key demographics. The party consistently fails to engage minority communities and Millennials, leaving crucial voting blocs on the table election after election. While Donald Trump has made strides in reaching out to minority communities—particularly the Hispanic and African-American communities—he has yet to make a serious play for Millennial voters.

Millennials Are Ready for the Taking

Millennials aren't excited about Hillary Clinton. They're not particularly enthusiastic about Donald Trump either, but that represents an opportunity rather than an obstacle. Young voters flocked to Bernie Sanders not because they loved his socialist policies, but because they were rejecting Clinton. It was more of a repudiation of Clinton than it was an endorsement of Sanders. Young people are rejecting the Clinton agenda and the Clinton name, making this election cycle ripe for a Republican candidate willing to speak directly to them.

Trump's Unique Advantage with Young Voters

Trump could reach Millennials better than Mitt Romney ever could, better than John McCain for sure. Why? Because Millennials are excellent at detecting BS. They can see through political pandering and empty promises. While Democrats shamelessly pander to younger voters, Trump has the opportunity to offer something different: hard truths and authenticity.

Trump needs to go to the youth of America and ask for their vote directly. He needs to say: "We all agree Hillary Clinton is a liar. No one's going to say she's telling the truth. I will tell you hard truths, and I'm here to blow up the political system that you all know is rigged." That's essentially his message, and it's one that could resonate powerfully with young voters who feel the system has failed them.

An Agenda Millennials Can Get Behind

Trump is up against one of the most flawed presidential candidates in American history. Young people have some trepidation about voting for him, but they're also deeply dissatisfied with the status quo. What Trump needs to do is put together an agenda that Millennials can get behind and ask aggressively for their vote. This demographic is ready for the taking, but only if someone is willing to speak to them honestly and directly about the broken political system they've inherited.

The hope is that Trump listens to those who are out there saying this is a group ready for the taking. Millennials may not be excited about either candidate right now, but Trump has the tools to change that—if he's willing to make the ask.